HAIR: PRODUCTS: CARE & STYLING

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A FINE LINE

by Naomi Mannino

Naturally fine hair or hair that is thinning needs great lines and lots of help from the inside outto look its best. Learn how to help your clients with limp locks, no matter what the reason.

Naturally Healing Massage Oil and Salted Mango Hand & Body Scrub

African Preen

Kanshi by Repêchage founder Lydia Sarfati provides the perfect antidote for weary souls and bodies, inside or outside the treatment room.

Aisle Styles

Deflated upstyles and crestfallen curls are no longer special occasion hazards, thanks to Eufora Uplift Finishing Spray, which holds even sky-high 'dos in place.

Argan Oil Debuts New Collection

Argan Oil 7 works its magic on all hair types

Redken products used to style models at the Christopher Kane show.

Au Natural

Redken's star stylist, Guido, created the easy, flowing hair looks that debuted at the Christopher Kane show.

Baby Boomers: Help Them Gray Gracefully

by Naomi Mannino

This population of your client base represents about 50%of your revenue so don't you dare call them old! Making them look and feel younger? That's your business!

BASIC Haircare Launch

Atlanta's Bronner Brothers Hair Show weekend kicked off the official launch of a salon-based smoothing and conditioning hair care system

Be Hard-headed

Retrohair Versa-Gel Xtreme

BE the Change

Eufora Beautifying Elixirs restores environmentally and chemically assaulted hair.

Beat the Bushies

Keep naughty-prone frizz on the straight-and-narrow with these smoothing treatments and products.

Beauty buffs mingle aboard the Zephyr Yacht for an evening of beauty

Beauty on Board

A bunch of beauty brands, including Zotos, were on board for the Beauty Press event in NYC

Beauty Sleepers

Hair Reborn Reparative Nocturnal Therapy by TIGI

Blow Away

Kenra Platinum Blow-Dry Collection personalizes heat protection with three heat-shielding products that cater to individual hair types.

Bold Evolution

Pravana ushers in a new era of hair care with NEVO, a highly sophisticated line that utilizes the power of nature and strength of technology.

Pravana President and Founder Steve Goddard shares his amazing journey that took NEVO from being a grand idea to a beautiful reality.

Cold Snap

With static electricity popping like fireworks and hair ready to snap like brittle icicles, you need to revive her precious strands with moisture and hydration.

Color

Paint her pretty with these shade-enriching products.

Fresh Approach dry shampoo and Fresh Approach conditioner

Color & Shine

Pureology unveils a shampoo and conditioner duo designed to preserve color and boost shine

The Voice`s Juhi flaunts a cool turquoise hue.

Color Formula: Chocolaty Turquoise

Learn to create the trendy cool hue sported by Juhi on The Voice

Color Insurance

Curl Overhaul

Pureology debuts Curl Complete-the brand's first-ever haircare collection devoted to treating stressed color-treated waves and curls

Darken your blonde

by Hair's How

Tips for easy transition
The road from blonde to brunette can be fraught with danger, so learn from the best: Beth Minardi, internationally acclaimed color expert, color director, and co-owner of Minardi Salon in New York City, and Mia Liguori McHugh, international color artist and director of product development for Scruples, give you the business.

Decoding Finishing and Styling Sprays

If you're stymied by all the different types of sprays on the market-working spray with hold, hairspray with memory, moveable finishing spray, and more-we're here to help you get up to speed on the different types of sprays, including how to choose the right ones for your hair and styles.

Extensions Additions

Ultratress unveils Ultra II plus and UltraWefts.

Fade Out

A fifth-generation stylist, Gerd Hoher is on a mission to establish arteasecolors as the No. 1 no-fade color brand on the market.

All arteasecolors are 92% natural in the tube and feature proprietary 3 Wheat Protein Complex to guarantee brilliant and natural-looking haircolor.