Braid Appeal

Emmy Rossum

Wella Professionals Top Artist Josh Banks recreated Emmy Rossum's shambolic side-braid for the runways at fashion event, WWD Magic last week, proving that this updated braid can be worn virtually anywhere.

"This is a modern take on a classic look that will leave your friends saying, "Why didn't I think of that?" says Banks. Instantly update her look in a flash with this how-to:

Here's How:

MAGIC model

1. Prep wet hair with Wella Professionals Create Character Texturizing Spray and blow dry hair up and away from the head to create a lift at the root.
2. Section the hair from behind the ear across the crown and clip front hair up and away.
3. Take the back section of the hair and secure it in a loose ponytail, offset from the center nape around the mid-parietal area.
4. Begin to loosely braid the hair. Once a few sections are in braid, take the braid in the direction of the nape corner area.
5. As you get to the corner, begin to include the front sections into your braid, leaving out a 1" section around front fringe area.
6. Spray the hair with Wella Professionals Dynamic Fix 45 Second Crafting Spray to secure the braid with a flexible hold.
7. Apply a small amount of Wella Professionals Smooth Brilliance Shine Pomade on the front-most section and weave it into the side of the braid to keep a softness to the finished look. Lightly secure with bobby pins where necessary.
8. Lightly pinch the hair throughout the braid to slightly offset the size of each kink. Spray with Wella Professionals Stay Firm Finishing Spray to set the look with lasting hold