Class Acts
Never mind that she travels the four coers of the world to color celebrities’ hair for movies and major cover opportunities, is an official celebrity colorist for L’Oreal Professionnel, or that she’s represented by Cloutier Remix — the most prestigious talent agency on the West Coast — Jennifer J has two even more important irons in the beauty fire: owning and helping to operate her family’s Juan Juan salons in Beverly Hills and Brentwood. There, celebrity clients, along with thousands of other loyal SoCal-ites, reap the benefits of strong business ethics, constant staff training and a careful hiring process that ensures staff stability and exquisite customer service.
“Owners know that one bad apple will spoil the whole bunch; being able to recognize and then weed out problematic people early in the game is the challenge,” Jennifer J
“When the recession hit, Beverly Hills was deeply impacted by the economic down-tu,” admits Jennifer J. “But instead off slashing prices, we decided to dramatically improve what we had already become known for since we bought Juan Juan in Beverly Hills in 2000: amazing client care. We now offer a full consultation before every service, provide upgraded refreshments, escort clients every step of the way during their visits; and take greater measures to ensure that in the midst of the hustle and bustle outside, we’re a warm, personable oasis where clients feel sincerely welcomed and catered to… always.
‘‘In terms of marketing, we’ve also leaed the importance of bringing the outdoors into our salon in order to take advantage of the foot and car traffic that’s constantly passing our businesses. We’ve done this by dressing our windows with glossy beauty images printed on translu-cent scrims to project who we are to the outside world, without blocking the inside view of our salons.”
“…on the rare occasion that we hire a seasoned stylist, he or she must go through our training process to ensure that our protocols are not only leaed, but also adopted.” Jennifer J
All three owners are also extremely careful about who they hire at their two locations. “Owners know that one bad apple will spoil the whole bunch; leaing how to recognize and then weed out problematic people early in the game is the challenge,” notes Jennifer J. “We prefer to train our new staff members from the ground up. And even on the rare occasion when we hire a seasoned stylist, he or she must go through our training process to ensure that our protocols are not only leaed, but also adopted.”
“Providers that prove to be gossipy or insist on seeing the glass as half empty, are eliminated as soon as possible,” continues Jennifer J. “We also recognize that actions are much more important than words. No matter how many plausible excuses are made, if chronic lateness, inattention to clients or failure to follow our protocols occurs, then the offending party isn’t considered to be a good fit with our business. Strictly following these guidelines has allowed us to maintain happy, stable staff members that love what we represent to our clients and to each other.” (JuanJuanSalon.com)