Products
Beat the Frizzies/ Product Review
Tame obstinate curls and banish frizz in a flash! View our expert reviews of salon-tested curl-control products.
What's your BioMatch?
Inspired by nature and driven by science, state-of-the-art BioMatch technology was developed by observing how natural plant systems - specifically aloe leaves; camellia, cotton and orchid blossoms; and lemongrass-behave when subjected to nature's toughest challenges.
No Winter Hair Woes
Revitalize your clients' locks with PRAVANA's NEVO Hydra Pearls and :60 Deep Treatment
A long, cold winter certainly takes its toll on hair. Now you can easily revive dull, dehydrated locks with a burst of moisture that is derived from the oils of nature's richest nuts and nourishing plants. These magical ingredients are also fused with topnotch technology that will leave hair stronger and more rejuvenated.
Split Decisions
Alfaparf Milano launches moisture Split Ends Recover Fluid
Playboy Looks
Playboy Playmates get a hair boost from SureThik
Post Salon Color Preservation
Redken unveils the Color Extend Magnetics collection, which was formulated specially to preserve color.
Male Orders
EVOLUTIONMAN offers industry insiders deep discounts on men's grooming products.
Multitasking
Purelology unveils its Colour Fanatic product, which offers multiple benefits for truly maximizing beauty.
New Shampoo Debut!
Pureology unveils a new shampoo created especially for fine, extra-sensitized color-treated locks.
Color Formula: Chocolaty Turquoise
Learn to create the trendy cool hue sported by Juhi on The Voice
Color & Shine
Pureology unveils a shampoo and conditioner duo designed to preserve color and boost shine
Au Natural
Redken's star stylist, Guido, created the easy, flowing hair looks that debuted at the Christopher Kane show.
BASIC Haircare Launch
Atlanta's Bronner Brothers Hair Show weekend kicked off the official launch of a salon-based smoothing and conditioning hair care system
Argan Oil Debuts New Collection
Argan Oil 7 works its magic on all hair types
Shaoé Haircare Debut
Decadent haircare system utilizes luxurious ingredients from around the world
New Styling Stars
Effortlessly achieve a sexier, more natural look with these new styling aids by PRAVANA.
Louis Licari's New Hues
Color King Louis Licari selects PRAVANA as his New York City salon's top choice in color
Summer Hair Repair
Solve your client's summer hair issues with this new magic potion.
Silky Smooth
Kenra Platinum unveils its Silkening Mist and Silkening Gloss just in time for summer
Moisturizing Magic
Design Essentials launches new Argan collection with Hydrience Argan Moisturizing Creme
Pastel Pretty
PRAVANA debuts its VIVIDS PASTELS and VIVIDS CLEAR options, which create soft pastel hues.
Milbon DEESSE'S Elujuda
Styling Treatment
Milbon DEESSE'S Eujuda both nourishes and reconstructs your hair from the inside and out for beautiful hair that is easy to style.
Milbon Volume Mist
Volume That Won't Let You Down
Milbon Volume Mist, a revolutionary protein-based volumizer, gives extraordinary volume with a natural finish that lasts throughout the day for fine limp hair.
Loewe & Céline: Elegant Edge
Elegance was in full play at both the Loewe and Céline shows, which were held in Paris.
Ombre Spring
Adored by color-loving clients everywhere, ombre is one fashion statement that continues to be reinvented for each successive season.
Fast and Fabulous
EXPRESS, a new patent-pending system by PURE Hair Extensions, allows stylists to apply an entire head of weft extensions in about 30 minutes.
Extensions Additions
Ultratress unveils Ultra II plus and UltraWefts.
Seeds of Change
HOT shines a spotlight on the argan-enriched Agadir brand.
Changing the way that clients treat their hair and adding a brand-new retail category for every salon, argan oil and Agadir International - an argan-centric haircare brand founded in 2008 - have become synonymous with smooth, hydrated and manageable hair.
INDIE Me
Designed for freedom lovers who want to change their entire look on a whim.
Beauty Sleepers
Hair Reborn Reparative Nocturnal Therapy by TIGI