New VP at Sexy Hair
Jen Weiderman joins Sexy Hair as the vice president of marketing and education.
Weiderman will be responsible for overseeing all aspects of marketing, branding, creative and show activities for Sexy Hair.
"Jen brings extensive brand building experience and a strong background in educating and exciting the consumer, supporting trade partners and identifying future growth opportunities," says Karl Heinz Pitsch, president and CEO of Sexy Hair. "Her understanding and skill set will bring great depth of knowledge and experience to the Sexy Hair leadership team, and she will be a tremendous asset to the company."