PRAVANA's VIVIDS Winners Unveiled
The results are in! From June 1st through August 31st, students and stylists, more than 500 incredible entries were submitted for PRAVANA's VIVIDS contest.
Based on technique, creativity, and overall impact, the judges- PRAVANA Artistic Color Director Vadre Grigsby and PRAVANA Guest Artist Danny Moon united to decide.
Contestants entered their most creative color creations for a chance to win their own editorial-style photo shoot in Los Angeles along with a customized PRAVANA Glam Kit. The photos from the shoot will be utilized in an upcoming 2015 campaign.
1st Place was awarded to Maria Santana
Products:
ChromaSilk 5.7 + 4.20, VIVIDS Violet, VIVIDS Red, VIVIDS Orange, VIVIDS Yellow, NEONS Neon Orange, and NEONS Neon Yellow
Technique:
"I began by using equal parts of the base colors 5.7 and 4.20 on virgin regrowth and treated the ends with Zero lift. Then I bleached out the mid shaft with PRAVANA Pure Light lightener + 20 Vol. Next I blow-dried and proceeded with the VIVIDS/NEONS application of Violet, Red, NEON Orange, Orange, NEON Yellow and Yellow. I used the flash lighting technique where the lightest color is centered and then melted back down to dark. To style I used NEVO Color Lock Leave-in-Treatment and NEVO Super Shape Hairspray for hold. I also added Volumizing Mousse and Silk Degrees Shine Serum for shine."
Judges Feedback:
"Maria captures the richness of color by seamlessly blending ChromaSilk and VIVIDS. Her technique and application creates a finished look as if the hair is on fire and smoldering from within,' says Vadre Grigsby, PRAVANA Artistic Color Director. "Using VIVIDS in a new, inspired way of exploding brightness and intensity into traditional hair color takes VIVIDS use even further into the realm of everyday hair color. I love the styling and shine on the hair, and her images are beautiful!"
2nd Place was awarded to Tanya Abbott
Products:
VIVIDS Clear, VIVIDS Pink, VIVIDS Violet, PASTELS Too Cute Coral, PASTELS Mystical Mint
Technique:
"First I started by pre-lightening all over with PRAVANA Pure Light Power Lightener + 6%. For a base color I used ChromaSilk PASTELS Too Cute Coral. Next I added foils with 2 different colors: Mystical Mint and 3 parts VIVIDS Clear + 1 part VIVIDS Pink + 1 dot of VIVIDS Violet.
After conditioning I used the NEVO Intense Therapy Leave-In Treatment and Full Volume to blow-dry. Finally, to seal the ends, I used Silk Degrees Shine Serum."
Judges Feedback:
"The colors have presence and are vibrant without overwhelming. The placement is unpredictable, the technique is exceptional and the color scheme exemplifies creativity, as it is not one that is used often," says Danny Moon, PRAVANA Guest Artist, Andy Lecompte Salon. This piece presents inspiration to stylists to by offering any client versatility in future coloring choices, with hair color that will look just as great in a couple of weeks as it does now. These are factors I think about when creating my own pieces."
3rd Place was awarded to Paige Grizzanti-Ivy
Products:
NEONS Neon Pink, NEONS Neon Blue, NEONS Neon Green, NEONS Neon Yellow, and NEONS Neon Orange
Technique:
"To begin I started with a Base color of ChromaSilk 4.52. I treated the ends by pre-lightening them using Pure Light. Next I melted colors through the ends using the following NEONS colors: Neon Pink, Neon Blue, Neon Green, Neon Yellow, and Neon Orange. Finally, I styled with NEVO Full Volume Mousse, NEVO Super Shape, NEVO Model Behavior and NEVO Twist to create the perfect beehive shape."
Judges Feedback:
"This is an exciting color combination that we don't typically see. The colors really play well together and focus the eye straight to the pops of neon colors,' says Grigsby. "The texture of the cut accentuates the placement of the various colors in the most perfect way."
The Facebook Fan Pick was awarded to Amber Yancey
Products:
PASTELS Too Cute Coral, VIVIDS Blue, VIVIDS Green, VIVIDS Yellow, VIVIDS Purple, and VIVIDS Clear
First place was awarded a trip to PRAVANA headquarters in California, along with an editorial photo shoot featured in a national magazine as an editorial spread and PRAVANA Glam Kit with product of their choice. The other winners received a PRAVANA Glam Kit with product of their choice.